The land currently occupied by the park was originally a market garden, initially purchased by Mick Heenan to extend his market garden business and later taken over by his son Brendan Heenan. In the 1960s Brendan sank a bore to supply water for his thriving market garden business but in the 1970s the water from the bore became too salty and burnt the plants. Brendan and his wife Bev decided to take a different direction and started a landscaping and nursery business, leaving this land unused.
Brendan however was a visionary and saw an opportunity to build a caravan park on the site to cater for a new wave of travellers coming through Alice Springs on the newly sealed Stuart Highway. Providing a park which would offer excellent facilities, great service and experiences only found in Central Australia was his vision.
Thirty-two years later and Brendan’s vision is definitely a reality with 47,000 visitors coming through the park this year equating to just over 150,000 visitor nights.
When the MacDonnell Range Tourist Park opened in 1984 it consisted of 150 sites, 12 cabins, and three amenities blocks. Now thirty-two years on it consists of 330 sites, 47 cabins and 5 amenities blocks.
In 1989 the park joined the BIG4 Holiday Parks of Australia franchise and changed its name to BIG4 MacDonnell Range Holiday Park. The BIG4 brand is recognised for excellence in customer service so was a perfect partnership. The business has remained family owned and operated for thirty-two years with Brendan and Bev Heenan’s children all filling roles in the business as managers, administrators and contractors. Even the grandchildren are playing their role to help out as they grow older. Brendan, whose heart and soul are in The Alice, presides over this ever-changing family business, enriching the experience of each and every visitor.
Brendan Heenan’s vision in 1984 was to provide visitors with an unforgettable tourism experience, where excellence in accommodation and facilities meets good old fashioned bush hospitality, which has not changed in 32 years. This vision is what makes the BIG4 MacDonnell Range Holiday Park the most awarded park in the Northern Territory and one which many holiday stories are told and why many visitors return every year.
We look forward to welcoming you to the park soon.